Founded in 2020, Auburn Botanicals initially crafted natural skincare for mature women with sensitive skin. Approaching our third anniversary in 2023, market surveys revealed a crucial demand for menopausal support. With over 90% of women expressing needs related to symptoms like insomnia, headaches, overwhelm, mood swings, hot flushes, dry thinning hair, and pigmentation marks, we underwent a strategic pivot. Following a year of intensive research and development, we shifted our focus to specialise in natural self-care products tailored specifically for menopausal women. Who better to accompany you on this journey than someone like me, currently navigating the realms of peri-menopause alongside you?
From a B.Sc in botany & zoology to becoming a qualified therapeutic aromatherapist and delving into natural skincare formulation. As a mother of three, I found my purpose in creating Auburn Botanicals, a venture that has evolved to cater specifically to the needs of menopausal women. This heartfelt description is not just a glimpse into my life but an invitation for you to explore the passion, dedication, and resilience woven into every product at Auburn Botanicals. Join me on this transformative journey toward balance, well-being, and empowerment.
Discovering the essence (in words) of who I am isn't always easy for me. Seeking clarity, I turned to a talented colleague, an author, to articulate. What unfolded was a moving paragraph that brought tears to my eyes. It captured the intricate tapestry of my journey -
Her journey as a female is a true testament to the beautiful harmony between femininity, nature and science, and her unwavering love for both has sparked a remarkable path of discovery in her personal growth and her business. As she treads through the intricate tapestry of the fynbos biome, exploring the medicinal properties hidden within its folds, she has not only deepened her connection with nature but also enriched her understanding of the profound healing it holds. As we observe and enjoy her fellowship and her journey with immense admiration and encouragement, we can only contemplate that the world needs more passionate souls like hers who are dedicated to the art of healing through nature's embrace. Thank you Wayne
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